Rebranding without storytelling is just interior decorating. Real rebrands make people *feel* something. Visual storytelling is how you do it—frame by frame, typeface by typeface.

Kill the Stock Vibe  

If your imagery feels like it came from the second page of a Google search, you’ve already lost. Commission work. Shoot your own. Inject flaws and personality. Clean is fine—forgettable isn’t.

Consistency is Power  

A shiny new logo is cute, but it needs friends. Social posts, presentations, office walls—all lined up under the same emotional flag. That’s how you get burned into memory.